Our Story

2iC-Care's Founder and CEO, Richard Keyse, was living away from his mother when she was diagnosed with dementia. Richard’s mother received domiciliary care and eventually moved into a full-service care home.

During this time, Richard’s eyes were opened to the many challenges facing an older or vulnerable person, their family, and the care system. Among other challenges, Richard found himself frustrated by the inability to access reliable information at the relevant time to help in times of need. This experience showed Richard that the care sector was in a difficult place and unable to fully serve those who relied on it.

At this moment of reflection, as a lifelong technologist as well as Director at 2iC, Richard realised the answer was right under his nose.

Read our history

Founded with passion
Meet the 2iC-Care team

Richard Keyse
CEO & Founder

Richard is a lifelong transformation & technology practitioner having led the implementation of many successful global technology, regulatory, data driven & cultural change initiatives. Having worked at several blue-chip companies such as Blackrock, Brewin Dolphin, JLL and Tier 1 consultancies such as KPMG and FTI Consulting, Richard has an extraordinary range of experience. Additionally Richard has held various advisory and corporate board positions including chairmanship roles.

He is passionate about driving the market leading Andi solution to transform the Health & Care tech sectors especially focusing on digital transformation and culture change pieces.

Sonja Calder
Co-Founder & Head of Solutions

Sonja is a highly accomplished change professional with a strong track record of delivering successful IT and business solutions across multiple sectors. As Head of Solutions, she has delivered the award-winning Andi solution into the care sector for 2iC-Care. Sonja is a highly competent, data-minded project manager, business analyst and solutions architect. Sonja specialises in Central Data repository design and full end-to-end project lifecycles from feasibility, planning and implementation Sonja has delivered high impact projects for Blackrock, Standard Life, Aviva Investors & Rathbones and Merrill Lynch Investment Managers and Sonja is excited to bring her wealth of world-leading experience to future-proof the care sector.

Danny Shephard
Operations Director

Danny is an experienced TEC leader with a passion to drive transformation and digital growth within Health and Adult Social Care to enrich and enhance people’s everyday lives.

Danny has a background in providing bespoke monitoring, assessment, response, and operational services across the UK. Danny is responsible for creating and managing the process models and procedures needed to deliver 2iC-Care's offering in his capacity as Operations Director. Create, implement, and uphold quality assurances while making sure that all operational tasks are completed on schedule and within budget. He enjoys finding innovative solutions to operational challenges in TEC and spoke about this in a recent episode of Caring for the Future.

Hollie Jamison
Product Manager of Andi

Hollie has 10+ years’ experience working in the Technology Enabled Care industry, managing cross-functional, high performing teams including Customer Service, Installation, Monitoring and Response. This wealth of knowledge paired with a genuine passion for smarter, leaner working enhances Hollie’s capability as Product Manager to create user and customer-centric solutions that drive better care outcomes and effective service delivery. 

She is often found testing the Andi Hub to monitor her sleeping routine, running demos of the dashboard or in the recording studio co-hosting the Caring for the Future podcast.

Mark Smith
Business Development Director

Mark has over 33 years experience within Technology Enabled Care Services within the Health, Housing and Social care sectors. He has a consultative approach to person centred support and a passion for improved outcomes no matter how simple or complex support requires.

Mark is excited about 2iC Care's solution, Andi, because it matches his vision and ambition for change and a drive to a more interoperable connected approach to care. He truly echoes the sentiment that the move to a more preventative and proactive approach to care benefits everyone. You can read more about him here or contact him here.

David Trott

Sales Director

David has over 35 years’ sales, operational and executive thought leadership experience with delivering Data & Analytics powered SaaS solutions including healthcare, government and financial services clients. His use case experience, contact network and ability to get the job done is well known, and highly valued.

Over the past 5 years, David has been working with NHS Trusts and related delivery partners showcasing and implementing unique data management and AI powered solutions. Including data collection, connectivity and digestion, providing advanced analytics aimed at improving care services, sustainable efficiencies and cost reductions (ROI) for local authorities and partner. Reach out to him here.

Grace Thomson
Head of Partnerships & Marketing

Grace is a seasoned technology enthusiast with a passion for leveraging modern technology to improve both people's lives and the operations of organisations.

With a strong background in the Software as a Service (SaaS) sector, Grace has a comprehensive understanding of how cutting-edge software can quickly innovate industries and services, delivering long-term transformation. At 2iC-Care, Grace leads both Partnerships and Marketing, leveraging collaboration to increase awareness of 2iC-Care’s award-winning technology enabled care solution, Andi, and to encourage innovation to improve care outcomes.

Mercedes Forest
Marketing & Operations Manager

Mercedes brings over 14 years of diverse private sector experience in HR, Accounts, Operations, and Digital Marketing to her role as Marketing and Operations Manager. Joining as the company's first employee, she played a pivotal role in establishing the business alongside its founders.

Mercedes believes in fostering meaningful connections with partners and customers, and is passionate about person-centred care and is dedicated to supporting others. Her responsibilities extend to event management, where her expertise shines. Additionally, Mercedes serves as our resident expert in TEC Quality's Quality Standards Framework, further enhancing our commitment to excellence and client satisfaction.

Alex Fulcher
Marketing Executive

Alex has a proven track record in digital marketing within technology-driven start-ups. She enjoys challenging sectors and companies that strive to change the status quo. Drawing from her background in teaching individuals with disabilities and learning difficulties, Alex loves to craft creative, empathetic, and compelling narratives that resonate with diverse audiences.

Keen to share 2iC-Care's story and shout about Andi, you will often find her researching and composing engaging blogs, participating in the latest social media conversations, or behind the mic hosting the Caring for the Future podcast. You can read more about her here.

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